HOW-TO • Advertiser
Add Listings as an Advertiser
Listings represent the types of entertainment creators you most want to collaborate with on projects.
- Go to the ‘Listings’ section of your showcase page.
- Tap ‘Create Listing’.
- Choose the entertainment types who will feature your brand
(e.g./music, video games, movies, TV shows, influencers, social media, Instagram, blogs, TikTok, YouTube, etc) - Select how your brand would be featured: ‘Integration Type’
(e.g./storyline, used by characters, foreground placement, mention by character, etc) - Provide an estimated budget range.
Advertisers: Learn more about listings
Budget Range
Estimated budget ranges are good. You’ll get more engagement and can always negotiate the exact amount later. You can also choose ‘Do not list budget. Contact agent’ if you do not wish to show budget range. However, this lessens the amount of engagement a listing usually receives.
Pro-Tip. Dealflow increases when an approximate budget range is visible. Similar to purchasing real estate, the final amount can be negotiated. Providing a number helps people understand the general parameters of what you expect before they spend time engaging.
What is Integration Type?
These are some examples:
Influencers
| Visual only | |
| Used by Influencer | |
| Image | |
| Signage | |
| Text only | |
| Text by Influencer | |
| Audio only | |
| Mention by Influencer | |
| Mention by Narrator | |
| Audio & Visual | |
| Used by Influencer, Mention by Influencer | |
| Used by Influencer, Mention by Narrator | |
| Image, Mention by Influencer | |
| Image, Mention by Narrator | |
| Signage, Mention by Influencer | |
| Signage, Mention by Narrator | |
| Text & Visual | |
| Used by Influencer, Text by Influencer | |
| Image, Text by Influencer | |
| Signage, Text by Influencer |
Music
| Visual only (music video) | |
| Foreground Placement | |
| Background Placement | |
| Signage | |
| Used by Principal Artist | |
| Used by Background Artist | |
| Audio only (lyrics) | |
| Lyrics by Principal Artist | |
| Lyrics by Background Artist | |
| Audio & Visual | |
| Foreground Placement, Lyrics by Principal Artist | |
| Foreground Placement, Lyrics by Background Artist | |
| Background Placement, Lyrics by Principal Artist | |
| Background Placement, Lyrics by Background Artist | |
| Signage, Lyrics by Principal Artist | |
| Signage, Lyrics by Background Artist | |
| Used by Principal Artist, Lyrics by Principal Artist | |
| Used by Principal Artist, Lyrics by Background Artist | |
| Used by Background Artist, Lyrics by Principal Artist | |
| Used by Background Artist, Lyrics by Background Artist | |
| Live Performance | |
| Concert, event or appearance |
Movies
| Storyline | |
| Contextually relevant | |
| Visual only | |
| Used by Principal Cast | |
| Used by Secondary Cast | |
| Foreground Placement | |
| Background Placement | |
| Signage | |
| Audio only | |
| Mention by Principal Cast | |
| Mention by Secondary Cast | |
| Audio & Visual | |
| Used by Principal Cast, Mention by Principal Cast | |
| Used by Principal Cast, Mention by Secondary Cast | |
| Used by Principal Cast, Mention by Narrator | |
| Used by Secondary Cast, Mention by Principal Cast | |
| Used by Secondary Cast, Mention by Secondary Cast | |
| Used by Secondary Cast, Mention by Narrator | |
| Foreground Placement, Mention by Principal Cast | |
| Foreground Placement, Mention by Secondary Cast | |
| Foreground Placement, Mention by Narrator | |
| Background Placement, Mention by Principal Cast | |
| Background Placement, Mention by Secondary Cast | |
| Background Placement, Mention by Narrator | |
| Signage, Mention by Principal Cast | |
| Signage, Mention by Secondary Cast | |
| Signage, Mention by Narrator |
TV shows
| Storyline | |
| Contextually relevant | |
| Visual only | |
| Used by Principal Cast | |
| Used by Secondary Cast | |
| Foreground Placement | |
| Background Placement | |
| Signage | |
| Audio only | |
| Mention by Principal Cast | |
| Mention by Secondary Cast | |
| Audio & Visual | |
| Used by Principal Cast, Mention by Principal Cast | |
| Used by Principal Cast, Mention by Secondary Cast | |
| Used by Principal Cast, Mention by Narrator | |
| Used by Secondary Cast, Mention by Principal Cast | |
| Used by Secondary Cast, Mention by Secondary Cast | |
| Used by Secondary Cast, Mention by Narrator | |
| Foreground Placement, Mention by Principal Cast | |
| Foreground Placement, Mention by Secondary Cast | |
| Foreground Placement, Mention by Narrator | |
| Background Placement, Mention by Principal Cast | |
| Background Placement, Mention by Secondary Cast | |
| Background Placement, Mention by Narrator | |
| Signage, Mention by Principal Cast | |
| Signage, Mention by Secondary Cast | |
| Signage, Mention by Narrator |
Video Games
| Storyline | |
| Contextually relevant | |
| Visual only | |
| Used by Principal Character | |
| Used by Secondary Character | |
| Foreground Placement | |
| Background Placement | |
| Signage | |
| Audio only | |
| Mention by Principal Character | |
| Mention by Secondary Character | |
| Audio & Visual | |
| Used by Principal Cast, Mention by Principal Character | |
| Used by Principal Cast, Mention by Secondary Character | |
| Used by Principal Cast, Mention by Narrator | |
| Used by Secondary Cast, Mention by Principal Character | |
| Used by Secondary Cast, Mention by Secondary Character | |
| Used by Secondary Cast, Mention by Narrator | |
| Foreground Placement, Mention by Principal Character | |
| Foreground Placement, Mention by Secondary Character | |
| Foreground Placement, Mention by Narrator | |
| Background Placement, Mention by Principal Character | |
| Background Placement, Mention by Secondary Character | |
| Background Placement, Mention by Narrator | |
| Signage, Mention by Principal Character | |
| Signage, Mention by Secondary Character | |
| Signage, Mention by Narrator |
HOW-TO • General
Creating a Showcase Page
Your brand is represented by a Showcase Page. Basic information like Brand Name, short description, official links, type of brand, images, and listings.
HOW-TO • General
Add or Edit Photos
Learn how to upload a few high resolution photos to attract collaborators.
HOW-TO • Advertiser
Make an Offer
You’ve found the perfect creator to feature your brand—and now, you’re ready to make an offer. Let’s do this!
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